Web Marketing Tools
Make Your Web Site Visible
The company:
The company focus is delivering pay per use (vending machine) web applications with subscription services for Search Engine Marketing. These applications deliver essential components for both web developers and site owners through their web browser. Based in southern California the company has extensive resources through affiliated contributors.
Meet the principals:
Ed Shea has over 30 years experience in strategic business development for technology related products. An early adopter of new technologies, the web became a key part of promoting products, and services in the mid 1990's. Ed was a principal in several small and medium manufacturing, and service businesses. The web became an integral part of their sales channel, and key in their success. That expertise is delivered to your company through the step by step program here at AML.
Tom Guthrie has over twenty years of experience developing software and other technology related products. The experience he gained building several CAD/CAM applications is now brought to bear on the development of web-based applications for small and medium sized businesses that do not have a full-time IT staff.
A little background on our project:
AML was formed to develop a business where techniques learned in process automation and expert system application could be applied to Web Site Marketing and promotion. My partner and I are on our third life. We spent decades working in areas related to the Printed Circuit Manufacturing and test. Our more recent project involved applying expert systems to electrical test fixture and test program design.
In the mid 1990s we began deploying an expert system through the web. You can see the project from the old website on the “Web archive”; http://web.archive.org/web/19961221013441/http://www.aceeng.com/
As a web based application the concept was a little ahead of its time. The product was incorporated into a stand alone CAM application. After some modest success the patented program was eventually sold to BARCO Graphics a Belgian company. Later the web based design was successfully adopted on a nationwide corporate network.
The idea for LeadsLAnder is based on the premise that the SEO process can be applied to any content, using an automated process. I know that that would be considered blaspheme in the SEO forums. However the majority of business web pages are written with no consideration for search.
Business have ample content available that would be suited for publication on the web, the problem lies on the lack of technical skills related to publishing material optimized for search. LeadsLander product is our attempt to offer a tool where in-house textual content can be published by “cut and paste” skill levels.
The integrated SEO scoring method provided for fine tuning by the pages author. Linking structure is automated along with submission to search engines through XML sitemaps