There will be further pressures on expenses due to increases in oil prices.
The increase in oil prices will not only increase what is normally only 3% -5%
of the typical budget, but will also increase the cost of most fertilizers and
chemicals that are significantly larger budget items.
Then there is
the question of competition and the number of golf courses that have been added
in the past decade. In the US, we have added over 20% to golf course capacity
since 1990. While it is true that basic demographics relating to the aging of
the “baby boom” generation will support some additional golf
capacity, it will not absorb all the capacity that has been built or is
scheduled to open over the next several years. This will create a very
competitive environment for golf course operators over the near term.
The current vogue in the industry has been to express phrases such as
“affordable golf”, “increase play availability for
juniors”, “lower construction costs” and a host of other
platitudes. A recent search of the USGA Green Section Archives and the recap of
the GCSAA Annual Convention revealed virtually nothing indicating an emphasis on
expense management. To find helpful information, a superintendent has to go back
to 1983’s great article “Controlling Golf Course Maintenance
Expenses, An Owner’s Perspective” (USGA Green Section, July, 1983)
or to 1988’s article, “Are You Adequately Staffed” (USGA Green
Section, July, 1988).
We don’t begrudge superintendents
their need for larger budgets in a lot of cases, but when was the last time a
superintendent went to an owner or Board with the comment, I think I can do as
well or better with less. More importantly, what kind of help is the
superintendent getting? Unfortunately, not much.
Let’s look at
equipment for a minute. A new fairway mower with a 10’ cutting width costs
approximately $35,000 today. A mower with the same width cost $20,000 in 1991.
This 75% increase in the cost of ownership is way beyond the increase in the CPI
over that period. Is this new mower worth the extra money? Its productivity is
identical. Do its blades and bed-knives need less maintenance? Even if you
ascribe a 7 Year useful life, this new mower is costing about $20/hr. vs.
$12/hr. in 1991. Fortunately, the hourly wages paid to the operator have not
increased by the same margin.