Visibility

A Resource for Search Engine Marketing

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Entries Tagged as 'Search Marketing'

LeadsLander Releases Substantial Upgrade to its LeadsLander Client Engine My Landers

May 13th, 2008 · 2 Comments

LeadsLander Marketers launched www.LeadsLander.com designed to help businesses become visible on the web. The first of its products “My Landers” has been substantially revised based on user feedback. Ed Shea a founding partner stated that, “Our client engine “My Landers” has been redesigned to make it more document centric. The new design is much easier […]

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Tags: General · Search Marketing · Video LeadsLander

Search Marketing Consulting Firms Lose Too Many Prospects

May 8th, 2008 · Comments Off on Search Marketing Consulting Firms Lose Too Many Prospects

Offer prospects a chance to have a positive experience with Search Marketing. Search Marketing Firms turn away potential clients. Small businesses often put their toes in the water at Search Marketing conferences, and at online forums. The buzz in the news media makes them aware that there is something to Search Marketing. They have successful […]

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Tags: Search Marketing

Keywords, Keywords where do we find them?

April 30th, 2008 · Comments Off on Keywords, Keywords where do we find them?

Score your text documents for keyword relevance: Every SEO (search engine optimization) expert starts with a search for keywords that you need to incorporate in the pages of your website. The objective is to find the terms that searchers use when looking for your products. Producing copy that will support these keywords and hopefully, the […]

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Tags: RoadMap SEM · Search Marketing

Content is King, Find text documents on your desktop for publication

April 22nd, 2008 · Comments Off on Content is King, Find text documents on your desktop for publication

Content is King, finding content for your website promotion. Let’s talk about what makes good content and where we find it. Search Engines all publish guidelines for good content and if followed, should lead to the better rankings. The principal guideline is always to write for the intended audience, your prospective customer. Providing authoritative information […]

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Tags: RoadMap SEM · Search Marketing · Video LeadsLander

Building Links to your website part 2:

April 16th, 2008 · Comments Off on Building Links to your website part 2:

Who is linking to our website and how do we know if the search engine assigns any value to these links? Links can serve to direct traffic to your site, and boost the position of your pages in the organic results. Submitting your site to industry related web sites and directories could be helpful when […]

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Tags: RoadMap SEM · Search Marketing